Tag Archives: audience building

The Moment – Using the moment to build audiences

After a conversation with Pierre-Arnaud Dablemont, a pianist from Brussels, he touched upon the concept of the moment being a core reason why people attend a concert. Has classical music (and the arts) been ignoring this important reason? This was my thinking out loud session about using the moment to build audiences. Thanks, Pierre-Arnaud!

Head to Pierre-Arnaud’s website for more of his brilliant thinking:

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Cheers to happy and loyal audiences,


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Filed under arts marketing, Audience Development